The Essential Guide to Dressing For Royal Ascot

Welcome to the highly anticipated Ascot Races 2024! With its rich heritage and tradition, Ascot is not only a prestigious sporting event but also a dazzling showcase of fashion. Set in the picturesque Ascot Racecourse from the 18th to the 22nd of June 2024, this esteemed event promises a thrilling combination of exhilarating horse races, glamorous outfits, and a captivating social atmosphere. In this guide, we'll delve into the exciting world of Ascot fashion, focusing on what to wear to the races, from stylish dresses to accessories and hats.

Ascot and Cefinn

Over the years, Cefinn has gained recognition as a go-to brand for those attending Ascot, capturing the hearts of notable personalities who appreciate our blend of elegance and everyday wearability. Among the esteemed individuals who have embraced our timeless designs at Ascot is Samantha Cameron, Cefinn's founder.

Another notable fashion-forward figure who has been spotted wearing Cefinn at Ascot is Her Royal Highness Princess Eugenie of York. With her keen eye for fashion, she effortlessly showcases our classic-fitting dresses, exuding grace and confidence as she enjoys the races.

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Ophelia in Black Tropical Print

What to Wear: Outfit solutions at the course

When it comes to dressing for Ascot, one can never go wrong with a beautifully tailored dress. Opt for classic silhouettes and elegant cuts that exude effortless style. Choose from a palette of vibrant colours, chic prints, or timeless neutrals that reflect your personal taste. Embrace summer-inspired prints, delicate florals, or bold patterns to capture the spirit of the season while staying true to the Ascot dress code. For those who prefer an alternative to dresses, consider a chic and polished suiting ensemble, combining tailored trousers or a skirt with a structured blazer for a refined and empowered look.

Lotta in Pink Carnation Print

Where Fashion, Luxury, and Horse Racing Meet

Fans of horse racing and fashion alike are eagerly awaiting the Ascot 2024 event which will be held over four days in June. It is expected to host some of the best horses and jockeys in the world competing for the top prizes. Women attending the event typically adhere to a dress code of formal wear such as dresses and skirts.

When choosing an outfit for Ascot, it's important to keep in mind the dress code. No matter where you're attending Ascot 2024, it's important to know the dress code before you go, since it may vary from place to place. To make sure you don't miss out on the experience, it's best to dress up to make a good impression. With its long history, Ascot 2024 is sure to be an event to remember, and dressing in accordance with the dress code is a key part of the experience here.

Irina in White Tropical Floral Print

Complete The Look: Shoes and Accessories

Complete your Ascot ensemble with carefully selected shoes and accessories. We recommend choosing a key colour from your dress and matching your accessories accordingly. Whether that be matching to a black trim or contrast with a bold green from a floral print, keep your accessories in the same colour pallet to look effortless.

Ascot is all about timeless elegance, so choose your dress and accessories, accordingly, pick something that you will keep in your wardrobe and treasure for a lifetime. With these tips and tricks, you're sure to turn heads and make a statement at Ascot!

Stella in Green Leopard Pansy Print

The Perfect Pairing: Dresses and Hats

A Cefinn first, we’ve collaborated with Jess Collett Milliner on 10 beautiful summer event-ready hats! All designed especially to pair with one of our new Summer 24 dresses and available to purchase directly from the Cefinn website.

Carefully designed between both West London based, female founders, Jess combines technical skill with an instinctive eye to create beautiful hats and headpieces for royalty and celebrities.

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“Millinery is a skill and an art, it is the ultimate in creative expression within fashion, I went to Jess originally for my bespoke Coronation headpiece because I have always admired her style and flair.

We discussed and experimented with colour, fabrics and decorative elements - it was a wonderful creative experience, and I just knew for Cefinn’s first collaboration, Jess was the perfect partnership.”

Samantha Cameron - Founder and Creative Director

See Cefinn Styled

The Ascot Races 2024 are an opportunity to showcase your fashion prowess and savour the vibrant atmosphere of this iconic event. Dressing impeccably is an essential part of the experience, and with the guidance provided in this blog post, you can confidently create a memorable race day ensemble. From stylish dresses and sophisticated suiting options to carefully curated shoes, accessories, and hats, let your fashion choices reflect the timeless elegance and individuality that Ascot embraces. Prepare to turn heads and revel in the excitement of the races, all while exuding effortless style and grace.

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